As a Life and Success Coach, my passion is empowering people like you to level up and create a life by design, not by default.

I can support you on a wide range of goals and challenges, although my main expertise lies within time management.

However, I don’t do this in the traditional way! I specifically focus on blending the “spiritual with the strategy”, taking a holistic approach to encompass energy management and mindset.


Because time management is NOT just about managing your time… it is also about managing you and your energy!

And working with hundreds of individuals and organisations all over the world, I know that often the ‘time management struggles’ we experience aren’t actually anything to do with time! Often, it’s down to our energy (mis)management and mindset!

I specialise in:

⦁ Energy management
⦁ Mindset
⦁ Planning
⦁ Conquering procrastination and overwhelm
⦁ Focus
⦁ Habits
⦁ Strategy and goal setting


Here are just some of the services and opportunities we offer!

The ‘Life by Design Collective’ group coaching membership

The group coaching membership empowering you to create a life by design not by default! Find out more here.

VIP Strategy Day 


Create your unique and personalised strategy for the next 6 – 12 months so you can create a life by design! Find out more here

‘Transform your Time’ online time management course


Get ready to transform your time and life forever! Find out more here

121 Coaching

Want personalised, high-level support with your goals and on your journey to creating a life by design? Then 121 coaching is for you! As this is a high-touch, high-level service, I only take on a handful of clients a year, so please enquire via email or Instagram.

This is the ultimate guide to banish procrastination, manage the overwhelm and create balance! It is time to create your “life by design”.  Find out more here


The traditional thinking of “success” is steeped in the notion that we have to work long hours to achieve results, and the traditional time management practices focus on trying to do as much as possible as quick as possible.

💣 TRUTH BOMB 💣 this doesn’t work!

Because time management isn’t just about managing time… it is about managing you, mindset and energy as well!

Let me empower your staff by…
📈 Boosting productivity & results
😌 Improving wellbeing
👊 Conquering procrastination
💪 Reducing overwhelm!

Get in touch by booking a call with Alice.


Alice Dartnell Life Success Coach Work-Life Balance Mindset Focus Motivation Time Management Priorities

👑 High-performing individuals who feel like they’re missing something. 

👑 Busy business owners looking for progress and creating a life by design and with balance.  

👑 Perfectionists in danger of future burn out.

👑 Those looking to level up and get more out of their life. 

👑 Fantastic organisations that want to boost productivity without sacrificing staff wellbeing


Wait no longer. It is time to live with intention, purpose and create a life by design, not by default. 

Click on the link below to find out more!



The number one question I always get asked is…

“how did you get into time management and coaching?” (The other question I always get asked is what my #1 time management tip is… spoiler alert, it’s planning!) 

Check out the 2 minute video here to tell you more how it all stemmed from my decade of depression… 

Alice Dartnell Life Energy Management Coach Consultant Business VIP Strategy Day focus your energy, set future goals create life by design

Are you ready to create your Life by Design?

From a young age, I struggled with myself, my identity and ‘fitting in’. 

A big thing for me was struggling to identify with my Japanese side. This not only created issues with my relationship with my mum, because of language and cultural barriers, but it also caused my own insecurities and self-doubt. (I am now very proud of my Japanese heritage, but this led to emotions I wasn’t equipped to deal with as a teenager). 

Because of this, I was often labelled a troublemaker at school. I even got expelled from my lessons just a few weeks before my GSCEs! Despite actually scoring well on the GCSEs, I did manage to spectacularly fail my AS levels. 

I worked extra hard to get into a good university (the first from both my mum and dad’s family, whoop! You’ve always got to celebrate your wins!), and that is when I started to love education. In my final term of university, I learned that I was in fact dyslexic, rather than just a “trouble-maker.”

My teenage years and early adulthood were plagued with severe depression, and I endured battles with an eating disorder that consumed my life for a decade.

Then, after getting married, I became a military wife and was so proud of him and felt like such a team… but had to endure having zero contact with my partner for months at a time when he was on deployment. I won’t lie, it was tough being a military wife! 

My life has been littered with a lot of setbacks (Oh, let’s not forget I also ‘failed’ at being a landlady in my early 20s, as well as a business owning a bar in SE Asia, and did I mention that I lost my job on the same day the offer on our first home got accepted?! All that excitement and build-up, only to have to let it go… It was a lot).

So, with all these setbacks, the thing that pushed me through was mindset work and personal development…. And that is what led me to realising knowing what I really wanted to do. I wanted to help others tackle their own setbacks and be the support that I needed and create a life they love.

When I started my coaching diploma in 2016, I didn’t look back. I was focused on creating my own life by design, not by default, and was determined to help others do the same

But I still had hurdles. I won’t pretend the road to building a successful business I love has been plain sailing…

I attempted to start my business in 2019, resulting in a false start (my burnout forced me to prioritise my health and take a break) and my marriage unexpectedly during 2020 when we were all going through the pandemic.

So, no, my story isn’t perfect. I’m not perfect. But I know it’s also possible to restart and redefine your life, on your own terms.

I learned that a good life doesn’t come from avoiding the bad times, but from learning to overcome them and become better from them.

I’m not a product of my past or any situation and neither are you. I had to realise that I still had the power to create the life I wanted – just like you do!

Let me help you change your mindset for success, support you to achieve the ambitions you’ve got your heart and mindset on, and give you the tools you need to build a life by design, not by default.

Click on the link below to find out more!